Marketing
Market Research
We research your market, competitors, and target audience to help you make more informed business decisions.
Why Do You Need This Service?
Before investing time and resources, gain a better understanding of the market your business wants to compete in.
What Does This Service Include?
- Definition of research objectives
- Market analysis
- Competitor research
- Target audience analysis
- Identification of relevant trends
- Evaluation of market offerings and positioning
- Data collection and organization
- Findings and recommendations
How Do We Work?
- Objectives: We define what you need to find out.
- Research: We gather relevant information.
- Competition: We analyze key market players.
- Audience: We study the characteristics of your target market.
- Analysis: We organize and evaluate the findings.
- Report: We present our conclusions and recommendations.
Market Research Plans
Choose the level of research you need to understand your market, identify opportunities, and make better business decisions.
Essential Research
$350
+IVA
- Analysis of one industry and geographic area
- Review of up to 3 competitors
- Preliminary target audience profile
- Report highlighting opportunities
Competitive Research
$650
+IVA
- Analysis of up to 5 competitors
- Comparison of prices and offerings
- Review of digital channels
- Recommendations for differentiation
Strategic Research
$950
+IVA
- Analysis of up to 8 competitors
- Evaluation of customer segments
- Analysis of market offerings and positioning
- Prioritized business action plan
Custom Research
$1,500
+IVA
- Research tailored to your objectives
- Analysis of customer segments or geographic areas
- Surveys or interviews, depending on the scope
- Report and presentation of findings
All plans include defining the research objectives and a PDF report featuring sources, conclusions, and recommendations.
Frequently Asked Questions
Is market research useful for a business that has not launched yet?
Yes. It can be used to evaluate the market landscape before introducing a new offering to the market.
Do you analyze competitors?
Yes, when the systems involved support integrations.
Can you research a specific product?
Yes. The scope is tailored to the research objectives.
What will I receive at the end?
The format and level of detail of the report are determined by the scope of the contracted service.
